300+Transactions
$350M+In sales
20+ yrsCombined

The estimate gap

Online estimates have never been inside your house

Zillow and Redfin run your address through a formula. They can't see the remodeled kitchen, the single-story layout buyers are fighting over, the view from the back yard, or the fact that your street sells faster than the one behind it.

In the markets we work, San Diego, Carmel Valley, Scripps Ranch, Mira Mesa, Rancho Peñasquitos, 4S Ranch, and Rancho Bernardo, those blind spots can mean tens or even hundreds of thousands of dollars left on the table. And if you've owned your home for a long time, the county's number is even further off, because your assessed value is tied to what you paid. A real valuation comes from someone who has sold on your street and knows which buyers are looking right now. The final list price is always yours to set.

Get your real number →
Online estimate$1.74MFormula average for the area
County assessed value$612KTied to the original purchase price
Real home value$1.92M to $2.05MYour street's sales, current competition, and active buyers

Illustrative example only. Every home is different, and the final list price is always the seller's decision.

Your advisors

You're not hiring a brand, you're hiring a father and son with over $350M in San Diego sales

A lot of valuation requests get routed to whoever's next in the queue. Yours gets read and answered by one of us, and we're the same two people who'll be with you from the first conversation to the day you close.

Mance Rieder

Mance Rieder

Broker Associate · 10 years · San Diego native

Born and raised in San Diego and has spent his whole career here. Handles pricing and marketing strategy for the team, and runs the numbers himself on every listing.

DRE #02050930

Dennis Rieder

Dennis Rieder

Broker Associate · USMC veteran

Works closely with longtime homeowners getting ready for their next chapter, and knows how much more goes into that move than the sale itself.

DRE #02014241

Why sellers choose Rieder Homes Group

Three things a Zillow estimate can't do

A number only helps if what comes after it gets your home sold. Here's what you get when you list with us.

Spanish-style home with a front lawn

Pricing built from your street

We price from what's actually sold and gone under contract near you, not a zip-code average. You set the list price, and you set it with real numbers behind you.

Moving boxes stacked in a bright living room

A plan for the move, not just the sale

Selling a home you've lived in for decades is a lot to manage. On our full-service plan we coordinate packing and moving, so you're not handling it alone.

Bright staged living room

Buyers we can call the day you list

Your home goes out to a database of more than 17,000 contacts and our VIP buyers and investors, plus handwritten letters to your neighbors.

Not ready for a full valuation?

Ask us about the market or timing. No pitch.

Name
What's your question?

How it works

Three steps to listing with Rieder Homes Group

01

Send your address

One short form. We pull recent sales, current competition, and what buyers near you are paying right now.

02

Sit down with us

Mance or Dennis walks you through the comps, the price range, and a plan built for your home, at your kitchen table or on a call. You decide if and when to list.

03

Go to market on your timeline

Property prep, professional staging, photography, video, and launch to our buyers and database, scheduled around your move, not ours.

Common questions

Before you send your address

Is this really free? What's the catch?

It's free, with no fee, no contract, and no obligation. We do valuations because that's how serious sellers find us, and a good number of the people who ask for one end up listing with us when the time is right.

How is this different from a Zillow estimate?

Zillow runs a formula on averages. It can't see your upgrades, your layout, your lot, or the buyers we already know are looking. Ours is put together by hand from recent sales near you and current competition, and you'll see every comp we used.

We've been in our home a long time. Where do we even start?

Start with the number, then a conversation. We'll talk through timing, where you're headed next, what (if anything) is worth fixing before you sell, and how the move itself gets handled. There's no rush, and nothing gets decided on the first call.

What if I'm just curious and not ready to sell?

That's normal. Most people who ask are six months to a couple of years out. We'll send your comps and price range, answer your questions, and stay out of your inbox unless you want to hear from us.

What if I'm already talking to another agent?

A second opinion costs you nothing. Plenty of sellers ask us to pressure-test a price someone else gave them. If our numbers agree with theirs, we'll tell you so.

Which areas do you cover?

All of San Diego County. If your home is outside the county, send your address anyway and we'll connect you with an agent we trust.

Client reviews

What sellers say after working with us

★★★★★

“I had unique circumstances that required me to sell my house in two months… Dennis and his team did work on my house and provided the finishing touches and had it on the market within about a week. He was able to sell my house for a price that I did not expect to get, and he did it just in time for my deadline.”

Nick M. Seller · Google review
★★★★★

“I can't imagine a better experience selling a house than working with Mance & Dennis Rieder. Mance was responsive and patient with all of my questions and got us an amazing price for our home. He made the entire process so much easier and protected our interests.”

Ashley G. Seller · Google review
★★★★★

“He went above and beyond to market my property effectively, utilizing innovative strategies that attracted numerous qualified buyers. Thanks to his efforts, my home sold quickly and at a price that exceeded my expectations.”

Anthony G. Seller · Google review
★★★★★

“Mance helped us prepare the house to put on the market. He's very helpful and hard working. The house sold quickly and they were able to close escrow while we were overseas. We highly recommend them.”

James A. Seller · Google review
★★★★★

“The Rieder team helped us sell our Eastlake home and their service was 5 star. They were always available via text, call or to meet… Thank you Dennis and Mance. You are an amazing father son duo!”

Rosendo A. Seller · Google review

Your home is probably worth more than you think

Let's find out together. Free valuation, no obligation, personally reviewed by Mance or Dennis.

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Marketing Analysis & Pricing
Home Preparation & Staging
Marketing & Showings
Offers & Negotiation
Contract & Paperwork
Closing & Beyond