The estimate gap
Online estimates have never been inside your house
Zillow and Redfin run your address through a formula. They can't see the remodeled kitchen, the single-story layout buyers are fighting over, the view from the back yard, or the fact that your street sells faster than the one behind it.
In the markets we work, San Diego, Carmel Valley, Scripps Ranch, Mira Mesa, Rancho Peñasquitos, 4S Ranch, and Rancho Bernardo, those blind spots can mean tens or even hundreds of thousands of dollars left on the table. And if you've owned your home for a long time, the county's number is even further off, because your assessed value is tied to what you paid. A real valuation comes from someone who has sold on your street and knows which buyers are looking right now. The final list price is always yours to set.
Get your real number →Illustrative example only. Every home is different, and the final list price is always the seller's decision.
Your advisors
You're not hiring a brand, you're hiring a father and son with over $350M in San Diego sales
A lot of valuation requests get routed to whoever's next in the queue. Yours gets read and answered by one of us, and we're the same two people who'll be with you from the first conversation to the day you close.
Mance Rieder
Broker Associate · 10 years · San Diego native
Born and raised in San Diego and has spent his whole career here. Handles pricing and marketing strategy for the team, and runs the numbers himself on every listing.
DRE #02050930
Dennis Rieder
Broker Associate · USMC veteran
Works closely with longtime homeowners getting ready for their next chapter, and knows how much more goes into that move than the sale itself.
DRE #02014241
Why sellers choose Rieder Homes Group
Three things a Zillow estimate can't do
A number only helps if what comes after it gets your home sold. Here's what you get when you list with us.
Pricing built from your street
We price from what's actually sold and gone under contract near you, not a zip-code average. You set the list price, and you set it with real numbers behind you.
A plan for the move, not just the sale
Selling a home you've lived in for decades is a lot to manage. On our full-service plan we coordinate packing and moving, so you're not handling it alone.
Buyers we can call the day you list
Your home goes out to a database of more than 17,000 contacts and our VIP buyers and investors, plus handwritten letters to your neighbors.
Not ready for a full valuation?
Ask us about the market or timing. No pitch.
From a client
“I was a widow who had lived in the same 5 bedroom home for 40 years. Within 3 weeks he was ready to have an open house in my previous home. He hired an assistant to help me prepare for it… I feel I can always count on him for advice and friendship.”
Dennis coordinated her sale, her purchase in a 55+ community, the estate sale, packing, movers, and the remodel of her new home.
Ilene B.Seller and buyer, 5-star Google reviewFeatured past sale
How it works
Three steps to listing with Rieder Homes Group
Send your address
One short form. We pull recent sales, current competition, and what buyers near you are paying right now.
Sit down with us
Mance or Dennis walks you through the comps, the price range, and a plan built for your home, at your kitchen table or on a call. You decide if and when to list.
Go to market on your timeline
Property prep, professional staging, photography, video, and launch to our buyers and database, scheduled around your move, not ours.
Common questions
Before you send your address
Is this really free? What's the catch?
It's free, with no fee, no contract, and no obligation. We do valuations because that's how serious sellers find us, and a good number of the people who ask for one end up listing with us when the time is right.
How is this different from a Zillow estimate?
Zillow runs a formula on averages. It can't see your upgrades, your layout, your lot, or the buyers we already know are looking. Ours is put together by hand from recent sales near you and current competition, and you'll see every comp we used.
We've been in our home a long time. Where do we even start?
Start with the number, then a conversation. We'll talk through timing, where you're headed next, what (if anything) is worth fixing before you sell, and how the move itself gets handled. There's no rush, and nothing gets decided on the first call.
What if I'm just curious and not ready to sell?
That's normal. Most people who ask are six months to a couple of years out. We'll send your comps and price range, answer your questions, and stay out of your inbox unless you want to hear from us.
What if I'm already talking to another agent?
A second opinion costs you nothing. Plenty of sellers ask us to pressure-test a price someone else gave them. If our numbers agree with theirs, we'll tell you so.
Which areas do you cover?
All of San Diego County. If your home is outside the county, send your address anyway and we'll connect you with an agent we trust.
Client reviews
What sellers say after working with us
“I had unique circumstances that required me to sell my house in two months… Dennis and his team did work on my house and provided the finishing touches and had it on the market within about a week. He was able to sell my house for a price that I did not expect to get, and he did it just in time for my deadline.”
Nick M. Seller · Google review“I can't imagine a better experience selling a house than working with Mance & Dennis Rieder. Mance was responsive and patient with all of my questions and got us an amazing price for our home. He made the entire process so much easier and protected our interests.”
Ashley G. Seller · Google review“He went above and beyond to market my property effectively, utilizing innovative strategies that attracted numerous qualified buyers. Thanks to his efforts, my home sold quickly and at a price that exceeded my expectations.”
Anthony G. Seller · Google review“Mance helped us prepare the house to put on the market. He's very helpful and hard working. The house sold quickly and they were able to close escrow while we were overseas. We highly recommend them.”
James A. Seller · Google review“The Rieder team helped us sell our Eastlake home and their service was 5 star. They were always available via text, call or to meet… Thank you Dennis and Mance. You are an amazing father son duo!”
Rosendo A. Seller · Google reviewYour home is probably worth more than you think
Let's find out together. Free valuation, no obligation, personally reviewed by Mance or Dennis.
Get my home's valueRieder Homes Group · REAL Broker, LLC (DRE #02022092) · Mance Rieder DRE #02050930 · Dennis Rieder DRE #02014241 · (858) 295-0556
Equal Housing Opportunity. Valuations are opinions of value, not appraisals.


